One of the concepts that has been catching and holding my attention in recent years is Future Readiness. Future Readiness refers to the readiness […]
Cristina Asenjo Navazo
Responsable CX y Analytics en Madison CX, Insights & Analytics @
Madison
España |
Cristina Asenjo, Responsable de Negocio de Programas de Voz de Cliente y Empleado y Analytics en CX, Insights & Analytics en Madison, cuenta con más de 17 años de experiencia en investigación de mercados y 10 años en proyectos de experiencia de cliente.
A lo largo de su trayectoria, ha liderado equipos multidisciplinarios y ha optimizado procesos, acompañando a clientes en el desarrollo e implementación de estrategias que mejoran las interacciones con sus usuarios finales a través de plataformas de Voz del Cliente, así como análisis de la información de los programas con la aplicación de soluciones de IA.
Comprometida con la gestión de equipos y la supervisión integral de proyectos, posee una gran capacidad de adaptación a las demandas del mercado. Su enfoque combina visión comercial con excelencia técnica, impulsando el crecimiento del negocio y la optimización de la experiencia del cliente.
Posts from Cristina Asenjo Navazo
When we want to transform the culture of an organization, much is said about how we transform behaviors. This makes sense because behaviors are […]
(26) Claudia Serra – Are internalization processes out of fashion? – YouTube […]
Attracting and motivating employees is one of HR’s major challenges. Although it is certainly not an easy challenge, this approach can help you succeed: […]
Ladislau Batalha: We spoke with Ladislau Batalha, founder of Lab Experience and blogger at CX Blog. Ladislau is recognized as passionate about the sector, […]
In marketing, the churn rate or cancellation rate is the percentage of customers who cancel service after a certain period. In the transformation of a […]
Statistics published by Eurostat tell us that 50% of Portuguese companies already have a presence on social networks, and we have seen these numbers […]
I recently read that adverbs are one of the most common classes of words we say in our lives, and that the most used […]
A couple of days ago I needed to schedule a doctors’ appointment, so I called my hospital. As usual, the called was picked up […]
Back in 2007, the term “hyperconnectivity” emerged to refer to the widespread and regular use of internet-connected devices. Looking back, we probably could not […]
Have you heard of Boreout? No, this is not a typo. It’s not Burnout, it’s really Boreout. It was the consultants Rothlin and Werder […]
